Film industry Wednesday 12th February 2025
Franchise : series of film which is based on a og idea or adapted from a book
Distributor : who markets and distributes the film
Hollywood Major : A large established film studios based in Hollywood
Teaser: A short promotion with small details
Montage: A piece of work which combines short clips
Ensemble Cast: A group of equal cast members
Tentpole Film: Is a big- budget film which is expected to be very popular
High Concept : A planned idea which is easy to understand and market
Enigma : The mystery in a text , encourages the audience to continue wanting to be interested
The big 5 major Hollywood studios are :
- Universal
- Disney
- Sony
- Warner Brothers
- Paramount
The main aim for a film marketing campaign is to interest the audience and gain attention to the film they are producing
The most used marketing techniques are : Trailers , Posters , Social media , Publicity stunts and immersive experiences
The information that a film posters needs to convey is the Title , Tagline , Cast, Release date , Director and Studio.
the difference between a teaser poster and a theatrical poster is a teaser poster has minimal info and is released earlier whilst a theatrical poster has key information
this is an example of a teaser poster due to the minimal information beside the name a red ballon and the director , this is due to the notable symbol of it the clown
this is an example of a theatrical. poster due to the bombardment of information including the cast directors name and release date
The Name's Bond ... James Bond : the James Bond 007 Franchise
Ian Flemings is the novel writer of James bond
The movies started in 1962 with Dr. No and it's last was in 2021 with no time to die
The typical storyline follows a super spy who goes under dangerous circumstances
Daniel Craig was the last actor of the franchise
Do now Wednesday 26 February 2025
1. Franchise is a series of movies based on an og idea
2. Distributor is who markets a film
3. Hollywood Major is an large establishes film studio in Holly wood
4. a teaser is a short form video with limited details
5. tentpole film is a big budget and reward film
Film industry:Process of making the film
Production : when you create the idea
Distribution : when you spread the product
Marketing : when you entice the audience
Exhibition : the location the product showcased
Vertical Integration : Is when on company that is a large company which produces , distribute and exhibits it , eg Disney . Allows for the company to get all the profit.
pre- production : writing the script / concept , casting and planing for where and how you are going to shoot
production : creating the idea and shoot it
post- production : editing and finalising the creation fixing any in correct scenes
Ep : crystallises the directors view , overseas all the stages and makes sure the idea is sellable
honorary Ep : puts name to a film
produced by : main producer role , makes decisions
line producers : organise budget , controls the film
All department answers to the producers
No time to die
Ep companies: EON productions
part of a conglomerate : Danjak & MGM( us holding rights to James Bond films)
production values : studio film with high production values
other production companies involved : MGM
what the companies were in charge of :
Budget : £214 million
wheres the filming location :Italy, Jamaica , Norway, The Faroe islands and London
how long did it take to film : 10 month , march to December 2019
Do now Wednesday 5th March 2025
1. pre- production is the planning
2. production is the filming
3. post-production is the editing / cleaning up
4. the producer of No Time To Die is EON productions
5. vertical integration is when the company produces , distributes and exhibits
Distribution & Marketing
Distributers need to work out and stick to budgets, consider release dates and when the movie will be most likely watched e.g IT in halloween
who were the UK and Us distributers ? Universal pictures oponing Sony in 2015 , MGM & Danjak
they are part of a conglomerate
this means the films production and distribution are vertically integrated
the release date in the cinema was 20 th of sep 2021 , DVD , Blue-ray and ultra Blue-ray
there is significance in the time it planned for release ( April 20 ) and when it was finally released ( 30th of sep 21 ) due to Covid
movies can be marketed on many platforms
- trailers
- posters
- with star vehicles
- social media
- festivals
they can be showcased on many platforms including
Do now Wednesday 12th Match 2025
1. Distribution is when you release the production aswell as how you advertise it
2. Universal pictures
3. Amazon owns digital and tele-visional rights of James Bond
4. April 20th 2020
5. September 30th 2021
Marketing & Promotion
four mark question : Explain why the delayed release of " No time to die " was an issue for the team behind the movie
Due to the extended release date the team for no time to die had many issues because of it . For example they had to re-shoot and edit sectors which include Nokia phones as they were not the most recent version this was because James bond is known for having the highest tech items.
Another example could include was the budget of the film as the distribution team had to extend the amount of marketing and interactions causing for them to increase the amount of money spent to distract the audience from the extended date and continue to want to watch this movie.
the brands that are include in the no time to die films are the car he drives ( Aston Martins) , the watch he wears ( Omegas) , his clothing like polo shirts( Sunspel)
There is a vast amount of synergy to allow for a larger audience appeal including music created by Billie Eilish and the recognisable soundtrack which was played for the leading up week of all the past decades of James Bond music . There is many humorous ads including Heineken which played on the favour of bond being a real life person. Whilst teasers hint to the audience that there is a new James Bond movie approaching as well as for the up coming trailer.
Do now Wednesday 19th March 2025
1. marketing is the way in which the production is promoted to get more viewers
2. due to covid
3. ads like heineken , teasers and trailers
4. Billie Eilish created the soundtrack
5. the soundtrack was promoted though a radio station which only played James bond soundtracks through the decades leading up to the release.
Circulation and regulation
Lo : To explore the circulation and regulation in the film industry
how do you watch films ? through the use of different media platforms , dvds and cinema which all have their own circulation process
Exhibition takes place in a certain order :
Cinemas , then Dvd/ pay per view / video on demand and after it will be on 'free to air' televisions (available on standard TV channels for free).
How was NTTD in cinemas in the UK ? it was showcased in the uk on the 30th of September 2021 and was there for a month
How much money didi it make at the Box Office ? 774.15 million world wide
Was it released on DVD simultaneously ? It was released on 20th December 2021 , this is strikingly later due to the fact that they wanted the maximum amount of people to watch it in the cinema
When did it go free on air ? its was free on itv on New years day 2023
Is it available on SDV site , is it free to view ? available on PPV on Apple tv , google play , Amazon prime & youtube
Regulation
the BBFC is the company who regulates all the commercially released films in the UK
the age classification for NTTD was a 12 this is due to the violence that has lack of detail was well as infrequent strong language and mild sex references , in the cinema it was a 12 A
the financial positive this gave more money due to the age classification because it secures the wider audience but not put off adults
Wednesday 26th March 2025
the difference between a 12 and a 12a is the 'A' which is a symbol of adult which states that the child can be under the age of twelve but should be accompanied by a parental. guidance as it is up to the adult who is looking after them to decide whilst the 12 is a 12 year old who can watch the movie without parental guidance.
Do now Wednesday 23 April 2025
1. Circulation is the process of where the movie is shown to the world
2. Exhibition is last before releasing the movie , cinema , dvd , free to air , tv
3. A month
4. 12A
5. Adult must accompany child if they under the age of twelve and are deemed fit enough to witness the production
audience appeal
lo : to explore the uses and gratification of films
personal identity :
media products allows audiences to find role models ad other people of similar values
use of media to reinforce personal values by coming closer to similar and desired people / products
information :
any information can be learned through different forms of media
media allows audiences to gain insight into other peoples lives
the media keeps the audience informed with current events
entertainment :
use of media as a form of escapism
social interaction :
the ability of media products to produce a topics of conversation between other people
media products allows the audience to break down barriers of time/ distance to communicate with others
I choose personal identity and films
the theory of uses and gratification appeals the audience in films thought the use of personal identify because it allows for the audience to identity with the film . this is seen in film though the uses of characters , the active choice of picking a character in the film allows for the audience to hold a relatability factor when it comes to watching. This shows that the uses and gratification theory applies to film because it allows for the audience to feel integrated into the movie , they will be able to identity with the character and hold a relatability with them , this will cause for more views as the audience will want to re-watch the movie to see their personally identified character.
I believe this is band 5 , as i have not explained how this can be applied to different media platforms
Do now Wednesday 30th April 2025
1. information is when the audience gain knowledge from the form of media e.g news
2. entertainment is when the audience gains fun from the from of media e.g games
3. personal identity is when the audience identifies with the form of media e.g characters
4. social interaction when the audience can interact with other in this form of media e.g social media
5. DEL
Audience appeal.
lo: to apply uses & gratification to NTTD
marketing methods
heineken / brand deals
adverts : entertainment , p & I
posters : information
teasers: entertainment
trailers : info , P&I , entertainment
music , Billie Eilish and radio station : p&I , entertainment , S&I
website : info , S&I
billboards:info
merchandise: P&I
Personal identity as within the posters you can identify as one of the characters
Information as you gain knowledge revolving the movie
The trailer : entertainment as you have a form of escapism within the trailer due to it's highlighted moments
the audience would gain social interaction in the nttd trailer as there are a variety of ways in which they can discuss or link within the trailer. for example the trailer can be watched on youtube which allows for you to like, comment and share videos, this form of commentary value causes for the audience to interact with their community and have a discussion about no time to die.
In the uses and gratification theory entertainment is a key factor which keeps audiences entranced by the form of media. For example in NTTD entertainment is showcased by the action, genre and fight scenes showcases in the trailer, these factors allows for the audience to have a form of escapism due to the illegality of fights especially with the use of weapons. This links with the uses and gratification theory as it allows for the audience to become more keen to interact with a form of media due to it escapism.
Do now Wednesday 14th May 2025
1. eon productions
2. universal pictures
3. 12a
4.12
5. more people in cinemas ( adult and child) , this means that the themes can be enjoyed by both adult and child
film industry structure
lo:/ to apply our knowledge to exam style questions
3A) EON Productions is one of the companies which produced NTTD
3B) A media conglomerate is a company who owns other companies, in film this could be a company that has production and distribution such as Disney or Warner Brothers
3C)convergence is being able to access something on different media platforms / merging of two or more media , we can see this because you can watch movies on any form of internet e.g phone, tv and cinema / actors from different forms of media like singers and models.
3D) technology is used to appeal the audiences due to the fact that the internet is global , it can reach everyone so the audience will be a vast majority of people , this is useful to NTTTD because their audience is apart of the majority who use the internet for example children watching youtube video and adults working at their jobs or using their phone. advertisements like the heineken ad are noticed by people online who are not expecting to see a James bond advert . which is why it is so high action and appealing to the audience who are able to drink. Causing for the adult audience to want to see NTTD when released in cinema .
Another way in which they appeal to the audience through promotion is through music and star vehicles , with the singer BILLIE eilish. having the release of a song written by a global singer , which reflect the dramatic element of any James Bond movie , will hit the music audience. appealing to a audience who would have been listening to the popular song on the radio and other streaming platforms like Spotify. this will appeal to an audience which have different hobbies allowing for more views.
4A) age and gender
4B)songs , high action scenes , actors ( star vehicles ) , subplots like romance , age ratings
NTTD targets their audience thought the use of action which is stereotypical for a James Bond film , so will allow for the audience to know what they expect maybe due to the fact that this is the genre that they like for example the car chases in the opening scene is action packed and seen in previous films.
4C) the theory of uses and Gratification. identifies information as appealing to audience because it allows for the audience to understand what , when , how and why that the audience might be curious about shown as the first hing you see on the website , aswell as the story of what the audience will be witnessing in NTTD. This can allow for the audience to heighten their understanding and have more access to other platforms on the website.
Do now Wednesday 21st May 2025
1. a conglomerate is a company who owns other companies
2. media convergence is the merge of two or more different media forms or platforms
3. age and gender
4. a high action film following an anti-hero spy
5. personal identity , information , entertainment and social interaction
what key conventions appear that appeal to the audience ?
how is the audience shown there were narratives/films before?
can you see any iconic bond moments ?
in the Island set how does this replicate the stereotypes of Bond?
How do the car chases replicate bond conventions?
How do the gadgets fit the bond conventions ?
what is the audience familiar with ?
what is new to the audience?
how does the narrative of the plot they discover fit with the bond conventions?
how does Bond fit the stereotypes?
19/3- Great notes and well structured on your blog. T: try to add some images in your research to help develop your notes further.
ReplyDelete30/4- Great response. T: Another area of U&G to cover.
ReplyDelete